Amazon has taken a step towards enhancing the shopping experience for its customers by using Artificial Intelligence (AI) to help summarize product reviews. These summaries are generated by AI algorithms and highlight the pros and cons of various products based on customer feedback. The feature is available on the Amazon mobile shopping app and aims … Read more
Building trust online is paramount for businesses aiming to accelerate growth and thrive in any competitive market. One of the key elements that contribute to establishing trust is online reviews. Learn more effective strategies for obtaining online reviews and leveraging them to propel business growth. By understanding the power of positive reviews and implementing the … Read more
Online reviews have become an essential aspect of modern business. With the rise of the internet and social media, consumers have access to more information than ever before about all types of products and services. As a result, consumers are increasingly turning to online reviews to make purchasing decisions. Businesses that understand how to leverage … Read more
Customer reviews are essential for any business to succeed in the modern digital world. Online customer reviews have the ability to increase trust and credibility in the eyes of potential customers as they provide an unbiased and honest opinion about a business’ product or service. They can also lead to increased conversion rates because positive … Read more
It is essential to understand the best time to send marketing messages to your customers and which method of communication is most effective. Knowing when these metrics are at their highest allows you to send out messages when they’re most likely to be opened and clicked. There are many factors influencing when you should send … Read more
When sending review requests to your customers it is essential to know whether you will get better conversions using either email or SMS messaging. Both forms of messaging are effective forms of communication that make requesting online reviews a simple process. So should your business send a review request to customers via email or via … Read more
In 2022 many customers decide to immediately browse online reviews (especially Google) to decide which businesses to visit or buy from. Businesses know this, so they try to beat the system by obtaining fake reviews to improve their reputation online. Usually Google flags these reviews as fake and relies on human flagging to take many … Read more
The following is a guide to optimizing your business presence on Google My Business and growing your Google Reviews. We’ll cover the following topics: Table Of Contents 1. Who is this Guide For? 2. Why are Google Reviews important? 3. Reviews Benchmarks 4. Create a Feedback Focused Culture 4.1 Use The Term “Feedback” 4.2 Adjust … Read more
The following is a guide to setting up and optimizing your business presence on Google My Business. We’ll cover the following topics: Table Of Contents Who is this Guide For? Why is Google My Business important? Setup and Optimize Google My Business Business Profile Manager Location Dashboard Managing Your Google My Business Listing Who is … Read more
*The data from this article was sourced in September 2021 Online reviews are one of the most effective word of mouth marketing strategies all businesses should be taking advantage of. Over recent years, online business reviews are even more vital than they have ever been. With an increase in online shopping recently, reviews are being … Read more
