I look at the process of launching a new website really fun and exciting. Maybe that is because I have been in the industry for so long and I find it thrilling. For some it could be a task of freight and overwhelming emotions. The online space is getting more and more crowded each and every single day. To launch a new website in today’s market place really does require a business to hit the pavement running, and fast.
I look at the process of launching a new website really fun and exciting. Maybe that is because I have been in the industry for so long and I find it thrilling. For some it could be a task of freight and overwhelming emotions. The online space is getting more and more crowded each and every single day. To launch a new website in today’s market place really does require a business to hit the pavement running, and fast.
Website: Starting with the website it has to be functional and interactive. At the end of the day aren’t you sending everyone to your website? Shouldn’t it cover all the bases that it needs to cover and present itself in an appealing fashion? Your website should be fully optimized for search and conversions right out of the gates with nice sticky optimized website content to get your pages moving around.
Link Building: Almost immediately after you launch your website you will want to have some sort of online marketing plan in place to help you build links and drive traffic to your website. Depending on how savvy and experienced you are you could go aggressive or you could take a very conservative approach to get things started.
Social Media: Social media is not just a phenomenon anymore it is a reality. To be successful online you absolutely need to dive in and start swimming. As soon as you launch your business online you have to slowly start building up your online social community in order to build your brand. This will help you build your brand following and over time it will generate new clients and customers for yourself.
Blog: When you are in the process of building your website get your blog installed at that time. It will be much easier to integrate since it is being built then and you will want it down the road to help grow your business. Even if you are not a big writer you will want to slowly start thinking of ways to fill that blog with content. Each blog post you will want to funnel into your social networks along with some of the social bookmarking websites to get them out there a bit.
These 4 areas are very important to apply to your business. This should be all started right from the initial launch of your online business. Don’t wait and mull things over and contemplate what you should start. I know it sounds like it could be a very scary task but it is something that every business needs to ramp up almost immediately.
This article was written by Nick Stamoulis, President and Founder of the search engine marketing company, Brick Marketing
This should be all started right from the initial launch of your online business. Don’t wait and mull things over and contemplate what you should start. I know it sounds like it could be a very scary task but it is something that every business needs to ramp up almost immediately.