Mitchell Booth

When Is the Best Time to Ask Customers for a Review?

Ask Review

Businesses often send review reminders to customers soon after they purchase a product or service. This is generally done to increase the number of reviews they receive online. However, sending review reminders too soon can be counterproductive as customers may feel pressured and rushed, leading to lower review rates. Studies have shown that immediate review … Read more

Digital Trends for Small Businesses in 2023

Digital Trends 2023

In 2023, small businesses conducting digital marketing will be required to adjust to fresh trends and innovative technologies. User Generated Content (UGC) User Generated Content (UGC) is gaining acknowledgment as a digital marketing strategy due to being economical and making brand trustworthiness. This involves getting and showing off your customer reviews, case studies, and testimonials. … Read more

7 Tips for Effectively Managing Online Reviews

7 Tips for Effectively Managing Online Reviews

Online reviews are of key importance for the success of any business. They give valuable input on the standard of products or services provided and can have a noteworthy impact on a company’s reputation. Positive reviews have the ability to attract new customers, while negative reviews can potentially drive them away. Review management is a … Read more

Enhance Your Business by Using Customer Reviews in Marketing

Enhance Your Business by Using Customer Reviews in Marketing

Customer reviews are essential for any business to succeed in the modern digital world. Online customer reviews have the ability to increase trust and credibility in the eyes of potential customers as they provide an unbiased and honest opinion about a business’ product or service. They can also lead to increased conversion rates because positive … Read more

What Is Google My Business: 2023 Tips

What Is Google My Business?

Please note: Google My Business changed its name to Google Business Profile in late 2021. Google is now one of the most effective marketing platforms for any business and is critical that it is optimised for success. Google My Business (GMB) is a free platform that lets you manage your business information through Google search … Read more