Google Caffeine Is Here!

Yes, Caffeine is here, but don’t stress.

Sometime ago I wrote a post about Google releasing “Google
Caffeine“.  What I could take from the limited
information available was there’s not going to be much of a change to the algorithm
and it’s structured more for speed, seeing a lot of “under the hood” changes.

This previous announcement was late last year, since
then there have been murmurs about the shift in search engine results though
nothing concrete from Google themselves, well today Google announced the completion
of Caffeine.

Google Caffeine will provide fresher search results,
previously when searching on Google some of the results returned may have been
out of date, this is due to the speed at which Google found and indexed new
content. Caffeine has been built to find and index content MUCH quicker,
delivering quicker and more recent search results.

What does this mean for all of us that rely on
Google search engine traffic, no real major surprises here? Keep your content
fresh, up to date and make sure your web pages are quick to load.

I guess from now on we will be seeing even more social media content and sites in the Google SERP’s?