If you are a business owner that has made their way online but has not yet attempted to really market your website and business online, now is good of a time as any to get it done! The amount of websites and web pages alone that have entered into the search results over the last few years is astronomical and expecting visitors to find your website without performing any search engine optimization efforts is ludicrous.
It is important to realize that your website will absolutely not be found if some sort of proactive SEO efforts are not conducted to stimulate some real website visitors making their way to view your pages. More and more people each day turn towards a search engine to find the information they need. Most industries have some sort of competition and some of that competition is most likely already scooping up your online audience while wait on the back burner. Websites and businesses have greatly increased everything from industry visibility to sales simply by being proactive with their online marketing efforts.
SEO should not scare business owners. This is an approach that should be embraced and implemented in everyday life for all business owners large and small. When done correctly and accurately search engine marketing can change the landscape of a business. Search volume is always on the rise and new innovative web technologies are always attracting more and more people to use the internet. The web is no longer for just a select few. Anyone and everyone use it every day to find some of the simplest items possible. If you are one of those business owners that still thinks the internet is just a fad or your customers are not there you are wrong.
Everything in life is a fad some just last longer than others. Even if a fad lasts for certain amount of time wouldn’t it be important to be there and take full advantage of the opportunities available? The internet as a whole is a very large opportunity which many businesses are capitalizing on but some can’t seem to get on the boat. In today’s playing field it pays to be fully optimized for search so that your target customers can really take full advantage of your visibility.
I went for a year relying on PPC until I wised up and started to get more SEO savvy. There is a lot to learn, but it has a huge long term benefit.
How many cost for my web: http://www.autai.com
We too have spent fortunes on PPC for generic keywords. we have now optimised for the keywords towbar and towbars and have really seen a difference in monthly spend now we also have organic traffic. Yes to SEO
We have a lot of competition as our location is a massive tourist hotspot. SEO was the only way to keep ahead of the game and after intially using an SEO Company I now understand the basics and continually learn different things each day. It’s a bit like playing chess and it’s actually fun. There’s nothing more rewarding than seeing one of your websites move onto page one of Google.
are we must pay to get traffic or sale?i think free course can make improve our sale if we know how to do it, right?
How much does it cost to get our web page optimized ?
Thanks
Good article Nick. One of the toughest points to get across to website owners is why they need to optimize their sites. The belief that “build it and they will come” is still rampant among many.
But you know, PPC isn’t all that bad. In fact, when used in conjunction with organic SEO, it is very complementary to the overall effort; it is used to fill the gap until organic catches up and to bring in additional sales along side organic.
There are many types of PPC. One example are the Shopping Comparison Sites. In dealing with them I have clients pulling anywhere from 300-800% ROI on a regular basis. It is better than just about anything provided by the Big3 Search Engines.
Doug Kelly
Sr. Internet Marketing Specialist
SEOforMyWebsite.com
SEO is extremely valuable also for Christian counseling ministries and non-profits. Much more cost-effective than PPC.