Reviews Case Study: Chisholm & Gamon
A boutique real estate agents group, Chisholm & Gamon, were seeking a competitive advantage to attract more customers using their services.
Summary of Results
4.1>4.7
Increased their average star rating on Google from 4.1 to 4.7 stars
+44
Chisholm & Gamon grew their reviews from 18 to 62 in the first 2 weeks
300%
Increase in their organic traffic over a 12 month period
The Client
Chisholm & Gamon lacked online reviews in two of the most popular web platforms, Google and Facebook. The most effective way for them to grow their reviews was to simply ask their customers for feedback. To successfully manage online reviews it’s important to have a plan to manage and gather meaningful reviews.
Their team’s research suggested that:
- 78% of customers trust online reviews before contacting the business
- 64% of customers referred to a real estate agent would read the agents reviews before engaging
Chisholm & Gamon chose AddMe Reviews to help improve their review collection & management process.
The Challenge
Chisholm & Gamon faced the following challenges related to collecting and managing their online reviews:
- No reviews automation
- Multiple links to review pages
- Unable to manage poor reviews
- Unable to promote customer reviews online
- No central reporting for all reviews and office locations
- No cost effective way to send out review invites via email and SMS
The Keys To Their Success
- Embed the review requests into their sales process
- Link to review page in thank you documents
- Provide a simple platform to collect the reviews
- Directing reviews to Google & Facebook
- An engaged property management and sales team
Final Results
Chisholm & Gamon have been able to increase their positive review volumes significantly. In just the first 2 weeks of using the AddMe Reviews platform, Chisholm & Gamon grew their reviews from 18 to 62 and improved their average star rating on Google from 4.1 stars to 4.7 stars.
Without any strong SEO work, the team was able to improve their organic traffic by 300% over a year. This was likely attributed to a strong improvement in their overall online profile and increased number of Google reviews.
4.1>4.7
Increased their average star rating on Google from 4.1 to 4.7 stars
+44
Chisholm & Gamon grew their reviews from 18 to 62 in the first 2 weeks
300%
Increase in their organic traffic over a 12 month period
Customer Testimonial
“Since working with Matt and the team at AddMe Reviews, we’ve seen a massive uplift in positive reviews for our business. We believe our Google and Facebook reviews have attributed to the number of inbound enquiries our offices are receiving.“
– Jackie Sommers (General Manager)
AddMe Reviews Can Help Your Business
Online business reviews can certainly lead to success in today’s digital world and this form of word of mouth marketing is beginning to become vital for business growth. AddMe Reviews can help businesses of all sizes achieve great results regarding their online reviews. If you are interested in seeing the platform firsthand can click the button below to start a 14 day trial.