Posted on May 4, 1999
================================================== The Add Me! Newsletter *** ISSUE #30 *** "Free tips for promoting your website" Add Me, Inc http://www.addme.com ================================================== >> The Basics of a Successful Website << ........................................................ May 4th, 1999 *** ISSUE #30 *** ........................................................ Message from our sponsor: Give Away Free Guestbooks and get your own link on top of each one. We don't use bannerads so your link will get top exposure. It has never been easier and more affordable to recieve free visitors. Click below to sign up. http://www.guestbook.nu/referrer.html .............................. *************************************************** The Add Me! Newsletter is a high quality newsletter created to help everyone promote and market their website. The Add Me! Newsletter has currently over 150,000 subscribers, all interested in this topic. Hope you'll enjoy it! Interested in placing an ad in this Newsletter? Ask us for our rates: mailto:email@example.com *************************************************** .....THIS WEEK'S ARTICLE..... The Basics of a Successful Website ================================== By Kathy Gold Home page: The home page is the page where people first enter your website. Your homepage needs to be quick and easy to load. You have only 1-3 seconds to grab your public's attention before they decide to move on. If you have a lot of graphics on the home page, bells and whistles, the public might have to sit there for 5 minutes waiting for your home page to download; if the public is on a 14.4 modem; maybe ten minutes to download. I can almost guarantee that most people will not sit there and wait 10 minutes for a page to load. Would You? About page: The about page is a page that explains to the public who you are, what your company does, how long your company has been in business and where you are located including address and phone numbers. This is essential to your website as most people want to know about the company with which they are doing business with. Wouldn't you? This can be its own page or its own section of a page. Info about products/services being sold: This page explains what the products/services are. From sizes, to colors, to prices, to categories, etc. What you are selling and for how much? Just like in a store, the products are displayed with price tags. The Why Page: Why I need to buy this product/service and why I need to buy this product/service from you. This is one of the most important pages of your website as this is where you sell the person. This is the sales of any website. As a consumer, I need to be informed about the advantage of purchasing your product or service. ==================================================== Sponsor message : Top 3 Pay-Outs for this month at Golden Palace Online Casino: 1) Wanda S. Missouri $59,000 2) Brian Y. Ontario $56,900 3) Jean-Yves G. France $55,900 Get in on the action! Play for FUN or WIN REAL $$$ with 28 GAMES YOU could be the next BIG WINNER! Enter Casino ==================================================== Testimonials: This page is a list of your clients and what they say about your products/services. The more well known the client the better. For example if one of your clients is Coca Cola, you can get a testimonial from the CEO which would state what your product or service did for him. If you are new and don't have any clients, leave this page out until you have some clients. Never make up testimonials, it's bad business and it will eventually come back to you. Update Page Section: You can make this page anything you want, whether it be a newsletter, product updates, new products, specials, new services being offered etc. But you need to have this page as you will have clients and potential clients coming back to your site to check this information. This is one of the reasons people will come back to your site. Interactivity: This page lets the consumer interact with your website whether it be a guestbook they fill out, order form they fill out, bulletin board they post to or shopping cart program they use to buy products/services from you, etc. Navigation Make sure your site is easy to navigate. Most consumers hate having to go through millions of web pages to get to the information they are looking for. Not all browsers have front and back buttons and the only way a user can get from one page to another is by using the website. The easier it is to get to the information, the better. And there you have it. These are the basic qualities of a successful website. No matter how you design your website, be sure to include these things and you won't go wrong. Here's a design tip: When you have a home button/icon or link pointing back to your homepage, don't have it point to the index.htm or index.html page. Copy your homepage which is usually index.html or index.htm and name it home.html/home.htm and use that for the navigation link. Later when you go to check your webstats you will be able to see how many people went to your index.html and you'll get a more accurate number as each time someone clicked on home.html it didn't take them back to index.html. This way you can separate out the two. Until Next Time, -------------------------------------------------------------- Kathy Gold Effective Website Design + Promotion = RESULTS http://www.digitalgold.com If you need website design services or web promotion please feel free to contact us at (818)828-7400 or firstname.lastname@example.org -------------------------------------------------------------- You are receiving this newsletter because you subscribed to it through the Add Me! website. If you have missed previous issues of the Add Me! Newsletter you can find them at: http://www.addme.com/previous.htm The contents of this newsletter do not necessarily reflect the opinions of Add Me, Inc. Add Me, Inc makes no warranties, either expressed or implied, about the truth or accuracy of the contents of the Add Me! newsletter. We want this newsletter to be the best one around. If you have suggestions, ideas, or feedback about this newsletter, feel free to email us at mailto:email@example.com If you know someone that could be interested in receiving this high quality newsletter, feel free to forward this email to that person. If you are interested in sponsoring this newsletter, send us an email at mailto:firstname.lastname@example.org. We will be happy to send you our rates. ================================================== (c) Copyright 1998-1999 Add Me, Inc ==================================================
blog comments powered by Disqus
Start promoting your business! A directory listing can improve visibility to your website. The AddMe Business Directory is one of the fastest growing business directories offering quality, SEO-friendly listings.