Latest Search Engine News
Posted on May 22, 2014
Google and Bing gains search market share
According to ComScore, Google has yet again, gained 0.01% of the search market share in the US for the month of April. This ties the record for Google's highest search market share among desktop searches at 67.6%. It may not seem like much, but when you talk about 18.6 billion total searches, it's a big deal. Bing also gained 0.01% in market share, with Yahoo and Ask losing 0.01% each. (www.comscore.com)
Panda 4.0 has rolled out
Matt Cutts has confirmed the roll out of Panda 4.0. As you may know, Panda is the algorithm update that filters out thin, low quality content on sites, while giving a boost to higher quality content pages. This update supposedly lays a softer and gentler foundation for future Panda algorithm changes. This change affects roughly 7.5% of all English queries.
Google also updates Spam Algorithm 2.0
Google Spam Algorithm, also known as the Payday Loan Algorithm, began rolling out this past weekend. This update turns up the heat and targets some of the more severely spammed industry keywords, such as payday loans and Viagra. This update affects about 0.2% of English queries.
DuckDuckGo is an up-and-coming search engine that has accepted the challenge of going up against the king of search, Google. Although DuckDuckGo hasn't even scratched the surface in terms of taking any market share from Google, it has steadily grown since its founding. According to DuckDuckGo, they are receiving over 5.5 million direct searches per day. To put into perspective, Google receives over 400 million searches daily. The new version includes new features such as images, local search, auto-suggest, more meanings, recipe search, smarter answers, and more. (www.duckduckgo.com)
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