Posted on April 20, 1999
================================================== The Add Me! Newsletter *** ISSUE #28 *** "Free tips for promoting your website" Add Me, Inc http://www.addme.com ================================================== >> It's the freebie, stupid! << ........................................................ April 20th, 1999 *** ISSUE #28 *** ........................................................ Message from our sponsor: Now that you've registered your site, you're almost ready to start taking orders. Next, you need to accept credit cards. Charge.Com lets you take MasterCard, Visa, American Express, and Discover. They have the best rates, over 95% of applicants are accepted, and there's NO APPLICATION FEE. To apply right now visit http://www.charge.com/?addme6 .............................. *************************************************** The Add Me! Newsletter is a high quality newsletter created to help everyone promote and market their website. The Add Me! Newsletter has currently over 140,000 subscribers, all interested in this topic. Thinking about placing an ad in this Newsletter? Ask us for our rates: mailto:firstname.lastname@example.org For information on how to unsubscribe from this newsletter, please go to the end of this email. Hope you'll enjoy it! *************************************************** .....THIS WEEK'S ARTICLE..... It's the freebie, stupid! ========================= (c) 1999 Mark Joyner If you think droves of people are going to come to your site looking for your products fired up and ready to buy, the web is going to disappoint you. The average web surfer couldn't care less about products and services. They want freebies. If you want traffic, you need to offer something at your site that will entice people to visit. (Some people are going to argue with this statement... Just suspend your judgement for a few moments to hear the whole story. I'm going to give you a powerful tool here that you can use on your site. If it doesn't work, *then* you can curse my name all you like!) "Sure, Mark, we'll offer the freebie and get them to our site, but then what do we do once they are there? We don't want a raw visit. We want a sale!" ==================================================== Step right up to Golden Palace Online Casino for Las Vegas style gaming. All the thrills and All the action without having to leave home. Play for FUN or WIN REAL $$$! 28 GAMES and 128 bit Secure Credit Card Encryption. Get off the carousel ride and click your way to Golden Palace Online Casino-The Cadillac of Casinos. Test your luck and receive the ROYAL treatment. Play Now: http://www.goldenpalace.com/indexpenn.html ==================================================== Excellent point. Raw visits by themselves are meaningless if your main goal is to make a sale or generate leads. You need to have a plan for converting that freeloader into a buyer. It's very simple if you approach this problem with the correct frame of mind. Remember my killer formula for freebie marketing and you'll never go wrong: Target, Tie-In, and Collect. 1. Target Make sure your freebie is something that will be interesting to your target market. If you are selling furniture, offering a free estimate on a car obviously won't draw the right crowd. 2. Tie-In Tie your freebie in to the sales of a product or service. Allow the freebie to lead in to the sale. 3. Collect Collect the email address of the person who gets the freebie. This will allow you to follow up with them later. I challenge you to apply these principles to your marketing and *not* see a huge increase in results. -------------------------------------------------------------- Article by Mark Joyner, CEO of Aesop Marketing Corporation and creator of 1001 Killer Internet Marketing Tactics. See his freebie technique in action by downloading WebPage-O-Matic. A free program that creates an effective business site for you in minutes. http://www.webpageomatic.com <=== *Killer* Freebie -------------------------------------------------------------- You are receiving this newsletter because you subscribed to it through the Add Me! website. If you have missed previous issues of the Add Me! Newsletter you can find them at: http://www.addme.com/previous.htm The contents of this newsletter do not necessarily reflect the opinions of Add Me, Inc. Add Me, Inc makes no warranties, either expressed or implied, about the truth or accuracy of the contents of the Add Me! Newsletter. We want this newsletter to be the best one around. If you have suggestions, ideas, or feedback about this newsletter, feel free to email us at mailto:email@example.com If you know someone that could be interested in receiving this high quality newsletter, feel free to forward this email to that person. If you are interested in sponsoring this newsletter, send us an email at mailto:firstname.lastname@example.org. We will be happy to send you our rates. ================================================== (c) Copyright 1998-1999 Add Me, Inc ==================================================
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