- 5 Reasons Why Your Backlinks Don’t Function Properly
- 5 Ways to Use Localization to Gain More Organic Traffic
- 7 Ways to Make Use of Customer Reviews
- SEO Methods Sinking Your Website Position
- Do You Really Need a Website When You Have Social Media?
- The Dangers of Abandoning A Domain Name
- What to Look for in Social Media Monitoring Tools
- Amazing Local Search Resources for 2019
- How To Grow Sales With Email Remarketing?
- Should You Use a Creative Domain Extension?
- 7 Ways to Make Use of Customer Reviews on
- Top Search Engines For 2018 on
- What Is The True Value Of Customer Reviews? on
- SEO Methods Sinking Your Website Position on
- What to Look for in Social Media Monitoring Tools on
- Fix Broken Website Links to Improve SEO and Site Ranking on
- 4 Mistakes People Make When Outsourcing Their Link Building Efforts on
- 6 Social Media Practices That Boost SEO on
- Signs Your SEO Campaign Is Failing on
- Link Building in the Content Marketing Era – Infographic on
Category Archives: Software & Tools
It’s the age of the online review. Customer reviews and testimonials have certainly come into their own in the last several years, and they are now one of the most important elements of an effective and comprehensive marketing strategy. Read on to learn more about why they are essential to your business, and how AddMe Review Streaming can empower you to start using them to their maximum effect.
Customer Reviews Build Trust
Consumers are wary of sales and marketing content generated by a business. However, they still expect the business itself to give them a sales pitch and paint their products and services in the best light.
If you’re involved in managing SEO on a website in any way, you already know that there are tons of tools out their to help you monitor and analyze your site’s performance. Many of these services charge hefty fees to use them. But one service you should be using for sure is the Google Search Console. It comes from the most important player in the search engine industry, the one you have to pay the most attention to, and best of all, it’s free.
What Is Google Search Console?
The short answer to that question, from Google itself, is that it provides you with detailed analytical reports about your site’s and it’s pages visibility in a Google search. You can easily monitor how many visitors you’re having to your site, broken down in a variety of ways, and the ways those visitors are finding it, the search queries they used, and which ones worked best. You can also find out whether more people are viewing your site on a desktop or a mobile device.
Nothing drives people away from your website faster than a slew of broken links. Imagine clicking on a link and expecting to learn more about a topic or see a great video. Instead, you’re hit with the infamous 404 error — a virtual dead end that leaves you wondering what could have been.
Having a broken link once in a while probably won’t cause a big problem. But if visitors constantly run into errors on your site, they will stop coming back. Broken links make your site seem poorly maintained, both to users and web crawlers. Over time, your site ranks lower and lower in search engines, which means fewer people will find you through organic search.
There are a number of google tools available, here’s a quick overview of which tools we use on a daily basis:
Google may not be the only search engine, but it certainly has the biggest impact on your web visibility. Globally, the multimedia giant handles the lion’s share of search traffic. So, if you want to grow an online audience at a fast, steady pace, it makes sense to play by Google’s rules. While there’s no perfect formula to hack search algorithms, you can get the most consistent results by using Google tools to drive your SEM strategy.
Google Lighthouse is the latest Free SEO tool the search engine offers to SEO marketers. It joins the list of SEO tools such as Google Analytics, Search Console, Keyword Planner, Google Trends, Consumer Surveys, and PageSpeed Insights.
What is Google Lighthouse?
Google did not design the Lighthouse primarily as a free SEO tool. It was not an SEO tool at all. It was initially intended for the auditing of Progressive Web Apps, PWAs. The four areas of the audit are accessibility, Progressive Web Apps, performance, and some other best practices.
You already know that search engine optimization (SEO) is key to your site’s visibility across the Internet. With better SEO comes higher search engine rankings, thus increasing your brand’s visibility and, hopefully, your sales revenue. The question you need to be asking yourself, though, is what are the best SEO tools and tests to be taking advantage of? Not all of them are the same, and depending on your goals, you may be wasting your time by focusing on certain SEO tools and tests. For now, let’s take a quick look at four SEO tools you should be using regardless of your SEO goals; these tools and tests have proven themselves to be the most effective.
Ecommerce success doesn’t come easy as you’ve got dozens of things to worry about, from the choice of an ecommerce platform to payment processing merchant integration, from social media marketing to high quality product photography and customer acquisition to SEO. Thankfully if you get the first thing right (that is, your choice of ecommerce store builder) everything else becomes easier. With so many amazing SaaS model based online ecommerce store builders on offer, you have no dearth of choices, but how do you choose the best one? We intend to introduce the most power-packed options, in this guide.