Category Archives: SEO

Google Tools To Help You Master Search Engine Marketing

Google Tools To Help You Master Search Engine MarketingThere are a number of google tools available, here’s a quick overview of which tools we use on a daily basis: 

Google may not be the only search engine, but it certainly has the biggest impact on your web visibility. Globally, the multimedia giant handles the lion’s share of search traffic. So, if you want to grow an online audience at a fast, steady pace, it makes sense to play by Google’s rules. While there’s no perfect formula to hack search algorithms, you can get the most consistent results by using Google tools to drive your SEM strategy. Read more...

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How Does Local Search Work To Grow Business in 2018?

Local Search For Business

Local search is anything an individual does on the internet to promote a business that makes physical face-to-face contact with customers. That applies to small and medium business that have a single location and national chains, brands, and national enterprises.

If a business meets directly with its customers, whether that be through a service area or storefront, it meets the “local business” criteria. The business can use a specific set of skills or techniques to increase the visibility on the internet. Read more...

Posted in Business Tips, Local SEO, SEO | 1 Comment

Top Search Engines For 2018

Top Search Engines for 2018?We often get asked, which are the top search engines for website traffic, other than Google?

Well, although Google is a giant in the industry, the Web is home to countless search engines tailored to different audiences. If you’re planning to submit URL addresses for indexing, find out which search engines may attract more traffic to your site.

Here is our top 10 list of search engines worth submitting your website too.

1. Google

Google Search Engine

(Yes, we had to include these guys… )

With more than 70 percent of global market share, Google is the undisputed king of search. Developed in 1995 by Larry Page and Sergey Brin, Google has refined its algorithms to accurately interpret a wide range of queries, letting people use both natural language and loose phrases. Google My Business supports small enterprise, resulting in high-quality local searches. Google tools are also widely integrated with apps and smart devices, positioning it as the go-to search engine for any information a user wants to find. Read more...

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6 Social Media Practices That Boost SEO

6 Social Media Practices That Boost SEOSocial media marketing and search engine optimization are strategies used by businesses to create a unique identity of their businesses to attract more customers to their websites. These two strategies are highly related since an organization’s availability on social media platforms such as Facebook boosts its search engine rankings.

Business owners often fail to understand the relationship between social media and search engine optimization and how the two can significantly influence Google rankings. Understanding the relationship between these two aspects and monitoring possible social media practices is crucial for the growth and popularity of your business. Several social media practices can be implemented by your SEO team to improve Google rankings. Here are six social media practices that can boost your search engine optimization. Read more...

Posted in Internet Marketing, Local SEO, Search Engines, SEO, Social Media | 4 Comments

Your Webpage Is Not Secure?

Your Webpage Is Not Secure

Did you know that approximately 70% of SMEs and over 80% of large organizations have been breached? It’s been common for some people to click on phishing email links without thinking about its rattle but that is about to change. If your webpage is not secure, you could lose traffic thanks to Google’s Chrome browser move to flag sites that don’t use HTTPS encryption. 

If you are wondering whether your webpage is secure or not and what to do if unsure, then this is your lucky day. We shall take you through webpage security determination, visitor options, and benefits of HTTPS safety. Read more...

Posted in SEO, User Experience, Web Hosting | 3 Comments

How to Use Google Lighthouse as an SEO Tool

Lighthouse - Google Lighthouse

Google Lighthouse is the latest Free SEO tool the search engine offers to SEO marketers. It joins the list of SEO tools such as Google Analytics, Search Console, Keyword Planner, Google Trends, Consumer Surveys, and PageSpeed Insights.

What is Google Lighthouse?

Google did not design the Lighthouse primarily as a free SEO tool. It was not an SEO tool at all. It was initially intended for the auditing of Progressive Web Apps, PWAs. The four areas of the audit are accessibility, Progressive Web Apps, performance, and some other best practices. Read more...

Posted in Google, SEO, Software & Tools | 1 Comment

AddMe Partners with Montreal based SEO Agency – Lets Get Optimized

Local SEO Partner

Melbourne, Australia’s AddMe.com Launches Review Management Software Platform for Small & Medium Businesses in Canada

Montreal based SEO Agency for SMB’s, partners with Australian Software Company to promote an easy to use platform for monitoring and collecting customer reviews

Melbourne, Australia based AddMe has partnered with Montreal based Let’s Get Optimized (LGO) to promote its newly launched Review Management Software. AddMe’s Matt Hodgson states ‘’the platform is a straightforward, four-step process for collecting customer reviews’’ and that ‘’Online reviews have become an essential component in people’s purchasing decisions.’’ Hodgson also added that ‘’AddMe Review helps collect, manage and showcase all the feedback that customers provide.’’ Read more...

Posted in Announcements, SEO | 4 Comments

What Is The True Value Of Customer Reviews?

The Value of Customer Reviews?

When businesses sell services and products, customers form opinions based on their satisfaction. These opinions are communicated through a variety of mediums, including word-of-mouth advertisement, online reviews, and more. And in today’s age and time, it is more important than ever to make sure these opinions are positive.

A bad review can put a sting on a company’s reputation, making it crucial to address all negative reviews in a timely manner. Not only do positive customer reviews help build customer trust but they can also help improve SEO. Let’s take a look at the true value of customer reviews. Read more...

Posted in Business Tips, Customer Reviews, Google, Local SEO, SEO | Leave a comment

7 Copywriting Tips to Boost Your Website Traffic

Copywriting Boost Website Traffic

Creating a successful blog or website not only requires high-quality content but content that is also easy to digest and find when searching online. Implementing a few copywriting tips when developing a new site of your own is a way to quickly increase your ranking in top search engines while also providing users with content that is genuinely helpful or useful to their everyday lives. Whether you want to grow a current website or if you are looking to launch a new blog from the ground up, using the right SEO copywriting tips can ultimately mean the difference between failure and success online. Read more...

Posted in Blogging, Content Strategy, SEO | 6 Comments

Which SEO Tools Are The Most Effective?

SEO Tools

You already know that search engine optimization (SEO) is key to your site’s visibility across the Internet. With better SEO comes higher search engine rankings, thus increasing your brand’s visibility and, hopefully, your sales revenue. The question you need to be asking yourself, though, is what are the best SEO tools and tests to be taking advantage of? Not all of them are the same, and depending on your goals, you may be wasting your time by focusing on certain SEO tools and tests. For now, let’s take a quick look at four SEO tools you should be using regardless of your SEO goals; these tools and tests have proven themselves to be the most effective.  Read more...

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