Category Archives: Google

How to Use Google Lighthouse as an SEO Tool

Google Lighthouse is the latest Free SEO tool the search engine offers to SEO marketers. It joins the list of SEO tools such as Google Analytics, Search Console, Keyword Planner, Google Trends, Consumer Surveys, and PageSpeed Insights. What is Google … Continue reading

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Awesome Google Adwords Tips For Small Business

Google Adwords, in essence, is like a mini online ad campaign in your pocket for local businesses – it’s effective, simple to use, and it won’t break your bank (if managed correctly). This digital marketing powerhouse is essential to advertising strategies for … Continue reading

Posted in Business Tips, Google, Internet Marketing | 1 Comment

Your Google Business Listing And How To Set It Up Today

Creating a Google business listing is a quick way to increase your chances of being found in a Google search. It’s a great way to craft a web searcher’s first introduction to your company. There are several benefits to having … Continue reading

Posted in Business Tips, Google, Local SEO | 5 Comments

What Is The True Value Of Customer Reviews?

When businesses sell services and products, customers form opinions based on their satisfaction. These opinions are communicated through a variety of mediums, including word-of-mouth advertisement, online reviews, and more. And in today’s age and time, it is more important than … Continue reading

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What are Backlinks and How do I Check Them?

Backlinks are hyperlinks that an outside website uses to link their site to yours. It directs traffic to go to your website. Backlinks, also called inbound links, have many benefits, but not all SEO backlinks are equal. Search engine web crawlers … Continue reading

Posted in Content Strategy, Google, Search Engines, SEO | 2 Comments

Customer Review Report

Free Customer Review Report If you’re not already aware, customer reviews have an impact on how your business performs, both in your local area and also online. To help you better understand the current reviews for your business, we have … Continue reading

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How to maximize your web traffic using Mobile Voice Search

Just when you thought your website was fine, along comes Mobile Voice Search and as a small business you have to shift gears again.   But with a few strategic tweaks you can maximize the ability for Local Voice Search like: Cortana, Siri Search, … Continue reading

Posted in Google, Mobile Marketing, SEO, User Experience | 2 Comments

Boost Your Google Listing With Local Business Reviews

Customer feedback is more important than ever – and not just in an indirect way. Customer reviews now directly affect how you are viewed within Google. As any small business person can tell you, a better position within Google local … Continue reading

Posted in Business Tips, Google, Local SEO, Search Engines, SEO | 9 Comments

Repeated Violations of Google Webmaster Guidelines

On September 18, 2015 Google released a note to website owners regarding the recent increase in Webmaster Guidelines violations. The Google post alerted website owners about the automated and manual actions that are taken against websites that violate the listed … Continue reading

Posted in Google, SEO | 16 Comments

Google’s Latest Update: Quality Update aka Phantom Update

The Google algorithm experts are at it again. Earlier this month Google officially confirmed to Search Engine Land that it has performed another “quality update.” This quality update has appropriately been dubbed the “Phantom Update.” But what does it mean … Continue reading

Posted in Google, SEO | 3 Comments