You already know that search engine optimization (SEO) is key to your site’s visibility across the Internet. With better SEO comes higher search engine rankings, thus increasing your brand’s visibility and, hopefully, your sales revenue. The question you need to be asking yourself, though, is what are the best SEO tools and tests to be taking advantage of? Not all of them are the same, and depending on your goals, you may be wasting your time by focusing on certain SEO tools and tests. For now, let’s take a quick look at four SEO tools you should be using regardless of your SEO goals; these tools and tests have proven themselves to be the most effective.
Even with the coolest website that you know your customers will enjoy, unless they actually know it exists, it is serving absolutely no purpose. By submitting your site to a free search engine submission tool, though, you can easily add your site to 20+ search engines in less than a minute. Best of all, all you have to do is submit the link to your site and voila, that’s all there is to it.
When your site has broken links, this is a not a good sign to Google and other search engines that your site is being properly maintained. As a result, this can be detrimental to your site’s rankings. This is why it is so important to check your site for broken links on a regular basis and fix them as soon as possible. Fortunately, with a broken link checker tool, it becomes very simple to test your site for broken links and fix them promptly.
Providing customers with a visually appealing customer review tool is of the utmost importance because it makes it simple for them to provide feedback. In doing this, it shows customers that they are appreciated and that their opinions matter. Fortunately, there are several types of customer review tools to take advantage of that can boost SEO efforts. Ideally, the most convenient type of tool is one that allows you to provide a link to customers that they can click on and be directed to an online survey. They simply fill out the survey and the data is sent back to you for further analysis.
One of the most attractive aspects of a site that Google and other search engines focus their attention on are meta tags. With an SEO meta tag tool, you can easily optimize your site with the most effective meta tags, thus increasing your search engine rankings and attracting more people to your site.
Which SEO Tools are You Using?
Even if you aren’t an SEO guru, there is no need to fret. You can still take advantage of simple and free SEO tools and tests that can significantly increase the rankings of your site. Start improving your site’s ranking today by using the four tools listed above.