Just when you thought your website was fine, along comes Mobile Voice Search and as a small business you have to shift gears again. But with a few strategic tweaks you can maximize the ability for Local Voice Search like: Cortana, Siri Search, Google Voice Assistant to help potential clients find you.
In various in forms, these are all recognized names for artificially intelligent virtual assistants. Potential customers and clients talk to them on their smartphones every day. They became readily available on the market, in 2014 – 2015, and rocketed in use to around 10 percent of global search volume. That is about 50 billion voice searches every month. In fact, a Google study conducted by Northstar Research revealed that 41 percent of U.S. adults and 55 percent of teens use voice search on a daily basis. You can’t afford to miss the opportunity of one of these vital voice assistants finding your business.
These Voice Search functions allows users to search the Web using spoken voice commands rather than typing.
Google Voice Search can be used on both desktop and mobile device searches.
It is becoming increasingly important for websites to be mobile-friendly.
So how do you take a static website that you’ve had for years and optimize it for Voice command search?
One simple method to test how your website does on mobile devices is to test it out on several devices. Call some friends, and ask them to see what your website looks like and how it responds to voice commands. Additionally, to gauge the usability of your site, log into a Google account and use the site wide mobile usability report to see how your site works and rates.
USE CONVERSATION RATHER THAN COLLEGE THESIS LANGUAGE
Remember high school English class? Everyone learned the most important question words: “how,” “why,” “when,” “where,” and “what.”
Ask questions using those words. Most people ask the virtual search assistants questions. As you plan the SEO for your new mobile-friendly website, incorporate question words. Around 10 percent of voice queries start with those words. “Find me” is also and excellent word that is used often. When people do a voice search, they use different words than if they type.
In your web page copy and blog articles, write as if you were talking. Although you may be in a highly technical field, using technical language won’t find you on search engines, dial it down as if you are chatting with a good friend.
Almost 20 years ago, Flash was the rage and rapidly being installed on every computer. It allowed animation and video to be viewed on websites. However, Flash’s problem is that it is a heavy drain on battery life, it has a series of security problems, as well as a host of other issues. The lack of support for Flash makes it tough for people to use your site from their smartphones if you’re including Flash-based content. Flash-based content will mangle the user experience and hamper any viability of your site showing up in voice search results.