Here are the poll results for June 2015. Thanks to over 3,900 people who took time to take our poll.
Question was: How important is a domain name to the success of an online business?
- Very important – 238/3993 (5.96% )
- Somewhat important – 1845/3993 (46.21% )
- Not important – 1910/3993 (47.83% )
So, a majority of respondents said that a domain name is not important to the success of an online business. I generally agree with this statement, but I think there are instances when a domain name can significantly help a business. For example: Using a premium or EMD domain can bring in a considerable amount of type-in traffic. Also, having a short memorable domain name can help with repeat visitors.