This post carries on from a previous post from a couple of days ago: A Beginners Guide To Blog Writing – Part 1
Search engine optimization (SEO) is one of the best methods of driving traffic to your blog or web site. Although you can pay an SEO professional to boost your web site traffic and search engine rankings, you can SEO blogs yourself provided you have the right guidance.
This article will explore in-depth tips on how new bloggers can SEO blogs. However, before we start on an SEO blogs 101 rundown, here’s a quick discussion on web site links and keywords.
Links and Keywords
In order for your web site to be listed and ranked by the major search engines, e.g. Google, Yahoo, and Bing, it’s imperative to have links from external web sites that point to your blog. Most web site promotion blogs commonly liken these links to votes. The more votes your site has, the higher your search engine ranking.
Moreover, to SEO blogs, you need to have not just any kind of link, but good quality links. The higher the value of your inbound links, the higher your site’s position in the search results.
According to most SEO blogs, there are many factors that can influence a link’s quality, some of which are: relevance between you and your partner’s web site, appropriate anchor text (the hyperlinked text in a webpage), and keywords in the body and title of the partner page.
As for keywords, these are the search terms you want your blog to show up in the search results for. If you want to SEO blogs, it’s a good idea to use the keywords in the anchor text. Doing so will help increase the relevance of the page the hyperlink is pointing to.
Always Target Your Blog Content
Now that you have an idea of how important links and keywords are in SEO blogs, let’s take a look at those SEO tips for new bloggers.
Any web site promotion blog will agree that the quality of your blog’s content will affect your site’s ranking. In fact, nothing can ever replace quality content no matter the method you use to SEO blogs.
High quality content means that the articles and text in your web site are interesting, informative, and relevant. Just about every web site promotion blog says that it’s also important for your articles to sound natural. Otherwise, they’ll look spammy. Plus, if the articles are chock-full of keywords, the search engines might penalize you.
With good content, it’s very easy to naturally insert keywords and SEO blogs. You can also easily encourage your readers to come back for more.
More importantly, most SEO blogs would tell you that superior quality content increases the chances of other bloggers linking to your blog, thus increasing your number of inbound links and your position in the search engine listings.
Don’t Forget Keyword Density
Keyword density, the number of times the keywords show up in your blog posts, matters in SEO blogs as well. All the web site promotion blogs have varying views about keyword density, but having about 3% density (three keywords within every 100 words) should be good enough.
Avoid Default or Free Templates as Much as Possible
The vast majority of SEO blogs will tell you that your blog’s design and layout can say a lot about your content. Some blog themes are free and others are offered at a price. You’re probably asking, “Why pay for a blog template when I can get one absolutely free?” That’s a very good question; but, a free template won’t do you good if you want to SEO blogs.
There’s a reason why some templates are offered for free. According to many SEO blogs, their designers actually embed links in the footer that cannot be removed. Since these links are pointing to another web site, the free theme may be hurting your search engine ranking.
Many SEO blogs recommend purchasing a paid theme or getting a designer to create a good blog design. Paid themes usually give you the option of removing these embedded links.
Keep on Posting Fresh Content
Regularly updating your blog has many benefits, as most SEO blogs maintain. You can update your readers about new products, events, etc. Also, the search engines will see new keywords, content and links, all of which will help increase your website’s ranking. New posts will encourage search engines to view your blog frequently, which can increase your website’s rankings.
Go Easy on Flash Features
Flash videos look really pretty on your website, and they can attract more readers. On the other hand, many web site promotion blogs would tell you to go not use flash or use just a little bit, or none at all, if you want to SEO blogs. Search engines can’t read Flash and prefer plain text.
There are several other SEO tips and SEO blogs that can help the new blogger, but these tips should be enough to help you get started with your SEO journey. Nonetheless, here are the more popular SEO blogs that should give you invaluable advice: