YouTube Search Engine Optimization

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YouTube Search Engine Optimization – Why YouTube Should be Included in Online Marketing 

YouTube has gained popularity as a public video sharing website. It is easily the most convenient medium of sharing videos with your peers. However, this is not all that can be appreciated about YouTube. It is also an excellent medium for search engine optimization.
Every day, millions of people around the world log on to YouTube in search of videos that can provide their current need, be that entertainment or instructional and informational in nature. This made YouTube the second largest search engine online. This also gave birth to YouTube SEO.

Search Engine Optimization and YouTube
 

YouTube SEO is a more defined and centralized version of video SEO, a growing online marketing strategy that optimizes video posts to elevate a website’s search engine ranking. As more and more people randomly and purposefully search for videos, it simply makes sense to use this opportunity to advertise and promote products, services, and websites in places where it can get high traffic and exposure. As an alternative search engine, YouTube has so much potential for linkbuilding and video SEO.

Linkbuilding Opportunities
 

The term “viral” isn’t used for popular YouTube videos for nothing; these videos are truly captivating, addictive, and provoke the reporter in us to repost and share them with our own friends.

When people repost a YouTube video on their own channels, Facebook and other social media sites, the title, description, and tags are automatically included unless deleted by the reposter.
YouTube also allows viewers to post their comments and video responses. This is an opportunity to post video links as responses and invite more viewers to view your own videos.
Video creators can further optimize video SEO and recommend a website at the end of the video for more information.
Now, aren’t all these very ideal for linkbuilding and search engine optimization?
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13 Responses to YouTube Search Engine Optimization

  1. Youtube is certainly a good place to advertise your business optimising your title and description tags however the link that you may post within the description will have nofollow flag which is a shame.

  2. good place to advertise your business optimising your title and description tags however the link that you may post within the description will have nofollow flag which is a shame.

  3. I just started you tube video’s for my bounce house rental company in Phoenix. Promise you bookings are up almost 15% from last year in the same time frame and pretty much all I did was the you tube videos. They rank great usually in the top few positions.

  4. Nate says:

    We also use youtube videos for our party rental site in Phoenix. Yes, it has increased our sales!

  5. We started a youtube channel a few years back, its a ton of work. When i stopped creating, i didn’t think much else of it, a year later people recognized me. I went back and looked at my views and it had jumped from a few hundred to a few thousand. I plan to start again and optimize my channel this time, as well as give it a year or more to see results.

  6. I have found that youtube videos will help people learn to do anything. i have used youtube videos to fix my carnival rides when they break. Youtube is the most helpful tool i can use when i need to do anything mechanical.

  7. Great channel to gain visibility with optimized titles and descriptions. I plan to optimize my channel going forward to gain more exposure even with a nofollow lead, still worth something

  8. I just began you tube video’s for my bounce house rental company in Chattanooga . Promise you bookings are up almost 15% from last year in the same time frame and pretty much all I did was the you tube videos. They rank great usually in the top few spots

  9. We started a youtube channel a few years back, its a ton of work. When i stopped creating, i didn’t think much else of it, a year later people recognized me. I went back and looked at my views and it had jumped from a few hundred to a few thousand. I plan to start again and optimize my channel this time, as well as give it a year or more to see results.

  10. good place to advertise your business optimising your title and description tags however the link that you may post within the description will have nofollow flag which is a shame. it was a great post to find

  11. Youtube is certainly a good place to advertise your business optimising your title and description tags however the link that you may post within the description will have nofollow flag which is a shame. i want to learn more about the youtube and how it works in the world

  12. milton allen says:

    I found that when i market to people youtube is a great too. People love to sit back and watch videos and learn from them. Youtube is a great tool and this blog has help me learn a lot

  13. We started to put on a youtube channel a while back and it has worked well for us. This has helps us to build up our business and grow %35 from the last years. Youtube can help you get ranked on google too . i plan to optimize my youtube channel too.

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