Search engine optimization involves various processes and tasks. In fact, website optimizers have to juggle links, anchor text, keywords and crawlers all at the same time. While the optimization process can’t be totally automated, there are free SEO tools that can make the work easier.
The number of SEO tools in the World Wide Web is overwhelming, and many of them are offered absolutely free. To make the right choices, here’s a detailed list of the best free SEO tools. These tools vary in the way they are being used.
These free SEO tools are designed for various purposes, but are nonetheless needed in the entire optimization process.
1. AddMe.com (No surprises here)
A search engine submission program, AddMe is one of the many free SEO tools that submit your URL to search engines so that Internet users can find you online.
It’s perfectly fine to be listed by the major search engines only, such as Google, Yahoo and Bing. However, if you want a wider online audience, try this search engine submission tool.
One good thing about AddMe is that it submits websites to 20 different search engines. With such free SEO tools, you don’t have to go to each end every search engine to enhance your online presence.
After the search engine submission tool submits your site’s keywords, description and URL, you will begin to receive website traffic. Just note that it may take time for all search engines to include your site in their listings.
2. Google Analytics/Google Webmaster Console
One of the most popular free SEO tools, Google Analytics provides comprehensive information and detailed reports about your website. Among these reports are your site’s traffic behavior, funnel data and content visitation among others.
Analytics can also be considered another one of those website promotion tools. It lets you see which parts of your website are generating clicks and leads, as well as the parts to work on to improve website promotion. Tools like the Google Webmaster Console also provide similar information, such as crawling speed, crawling rate and how Google “sees” your backlinks among others.
3. Firefox with the Web Developer Extension
Another one of the free SEO tools that simplifies keyword research, KeywordDiscovery can generate top 100 keywords that can help improve your site’s rankings. You simply type in a seed keyword on the tool’s search term suggestion tool, and you get comprehensive keyword data gathered from more than 180 search engines.
5. SEO for Firefox
Other free SEO tools out there can’t match the amount of information this Firefox tool provides. This program gathers data on a particular page, along with information regarding a search engine.
Unlike most free SEO tools, SEO for Firefox allows you to directly export information from the SERPs to CSV. Also, the tool gives relevant information, such as page rank, domain age, cache data, backlinks in Yahoo, number of cached pages and number of .edu links among others.
6. Google PageRank Checker
Google’s PageRank Checker is one of the free SEO tools that are useful for just about anyone who has a site. It ranks a website according to how popular Google thinks it is. The highest score is 10 and the lowest is one. Furthermore, the ranking is based on the value of the links that lead to your site. The higher a link’s value, the better your site’s page rank.
A combination of these free SEO and website promotion tools is a great idea, especially if you’re serious about your business and search engine optimization efforts. These tools are totally free, so don’t hesitate to try them all out.