Author Archives: Bob

When Did You Last Update Your Reviews & Testimonials Page?

customer-testimonials-page

It’s the age of the online review. Customer reviews and testimonials have certainly come into their own in the last several years, and they are now one of the most important elements of an effective and comprehensive marketing strategy. Read on to learn more about why they are essential to your business, and how AddMe Reviews can empower you to start using them to their maximum effect. Read more...

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Why Customer Reviews Are Important For Your Business?

Why Online Customer Reviews Are Important For Your BusinessAs a business owner, you’re always looking for new and effective ways to improve your marketing and bring in more customers. Maybe you already have a pretty comprehensive strategy in place. But surveys have shown that the one essential tactic that many businesses are still failing to make use of is online customer reviews, and that’s a mistake.

Reviews Are A Great Marketing Tool

Reviews can be one of your most effective marketing tools, increasing lead generation and product sales. If you’re not using them as part of your marketing strategy, then you’re certainly not getting all the reviews you could be. That’s a shame, because most other businesses are using them successfully and your competition is probably among them. Positive customer reviews can also give a big boost to your website’s local SEO efforts. Let’s explore just what enabling your sites to allow online reviews can do for you. Read more...

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Should You Use NPS or Google Reviews?

Should You Use NPS or Google Reviews? The Answer Is Both

Every business wants to know how their customers really feel about their products and the quality of their customer service. Although there are many ways to measure the performance of a business, customer satisfaction is where you really want to focus your efforts. Net Promoter Score (NPS) is a great way to measure this. No matter how effectively the rest of your company operates, if your customers aren’t happy, you’re in big trouble. Read more...

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