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The Add Me! Newsletter *** ISSUE #56 ***
"Free tips for promoting your website and business"
Add Me, Inc http://www.addme.com
The Newsletter is only sent to the users of Add Me!
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...THIS WEEK'S ARTICLE...
>> Customize Your Web Site's BookMark! <<
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August 31st, 1999 *** ISSUE #56 ***
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.....THIS WEEK'S ARTICLE.....
Customize Your Web Site's BookMark!
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By Curtis Stevens
To be successful online with a business, your web site has
to be advertised and marketed well to receive the maximum
amount of exposure and sales. There are many ways to draw
traffic to your online business, and I'm going to show you
a free way to do it. When someone bookmarks your web site,
they see a default image that Microsoft set the browser with,
next to the title of your web site. Instead of having this
image, you can change it to your company logo. Currently,
Internet Explore 5.0 is the only browser that supports this
wonderful technique. According to Microsoft, there has been
over one million people who have downloaded the Internet
Explore 5.0 browser, so you should receive a very good
percentage of your visitors using this browser.
This image can be a customized image you make. It will
show up in several places, like the Favorites section
of the browser, the address box and other places.
Not only will this let your web site's bookmark stand out
from the rest, it will also help you gain name and logo
recognition while increasing the chances of people clicking
on your bookmark and returning to your web site.
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You can also see when someone is using the browser and are
bookmarking your web site by looking at your web site's
error_log. In a few years, everyone will most likely know
about this little trick, but you can make yours stand out
from the rest until that time comes.
To get started making your own customized bookmark image,
just follow these few steps:
Step One: You need to have a program that can create you
an icon image. You can use the IconEdit Pro here:
http://www.fh-sbg.ac.at/~hwieshof/english/icon32.htm for
free! Download the free program or use your own.
Step Two: Open up the program and make your company image
with the size of 16 X 16 pixels. The image must be 16
colors or it will not work. The above icon editor does
this great.
Step Three: Once you have created your company image, you
need to save the file as favicon.ico and upload it to your
home directory on your server. The url to the file should
be: http://www.yourname.com/favicon.ico
Now you are all set and if you have the Internet Explore 5.0
browser, you may view your icon image in your web site's
bookmark. Visit: http://www.favicon.com for images and
explanations to where your icon images will be viewed in the
browser.
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Curtis Stevens is the owner of the Internet Marketing Success.
A free weekly newsletter that is shipped directly to your
e-mail box full of Internet marketing and promotion secrets.
A little good advice never hurt anyone and everyone can use
this valuable resource on a consistent basis, so sign up now
free of charge and take your business to the next level! Go
here: http://www.imsnewsletter.com
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