Using YouTube as an Effective Marketing Tool

There are plenty of companies that effectively use many different kinds of social media. Whether it’s interacting with customers on Twitter, or posting interesting information on Facebook, lots of companies do a great job of keeping customers engaged. Often though, … Continue reading

Posted in Social Media, YouTube | 3 Comments

Promoting your Business for Free

Having a website is no longer considered a luxury; it is a necessity and especially if you own a business. With costs amounting in a downed economy, “inexpensive” is good, but “free” is even better. Having a free business website … Continue reading

Posted in Internet Marketing, Small Business, Social Media | 5 Comments

What You Need to Know When Shifting Your Business Online

If you run a small business and are looking for a new source of cash flow, there’s a chance that whatever service you provide may be of use to the government. Earning government contracts can be a great way to … Continue reading

Posted in Small Business | 2 Comments

The Best Strategies for Email Marketing

If you own a business, you know that traditional marketing can get very expensive over time. Not only do you have to print marketing materials, you also have to invest in customized envelopes, stamps, and even names and addresses. While … Continue reading

Posted in Email Marketing | 2 Comments

How to Use Twitter Effectively

As one of the top social networks, Twitter can be extremely beneficial in promoting your business as long as you know how to use it properly. A Twitter brand page appears prominently in the search engines for a branded search … Continue reading

Posted in Social Media, Twitter | 4 Comments

How to Write a Killer Blog that Won’t Bore

Before you hit publish, it is worth thinking about whether that couple of hours you spent writing your latest blog will really engage your readers. Creating a killer blog to drive bucket loads of traffic to your site is something … Continue reading

Posted in Blogging, Content Strategy | 4 Comments

F-Commerce: Turning Facebook Likes into Buys

At the risk of stating the obvious, Facebook is booming. The daddy of social media platforms recently announced its billionth member. Business usage in terms of Facebook pages stands at over 11 million (and counting). Most savvy business owners recognize … Continue reading

Posted in eCommerce, Facebook | 1 Comment

From Nobody to Influencer: 5 Tips to Building a Successful Blog

Blogging is more popular than ever. Blogs are cheap to set up, easy to run, and can be abandoned easily when they don’t work out. This is both a good and bad thing. Conversations are better when everyone has a … Continue reading

Posted in Blogging, SEO, User Experience | 1 Comment

How to Evolve Your Link Bait Strategy Effectively

With constant Google Algorithm changes, marketers need to up the ante when it comes to creating content that will give some kind of link bait back to their sites. There are countless ways to go about this but here are … Continue reading

Posted in SEO, Social Media | 2 Comments

Basic Marketing Tips for Local Businesses

Local businesses have the best chances of success if they engage with their customers and communities both online and offline. A web presence is now essential for all types of businesses, but a new business owner will also build long-term … Continue reading

Posted in Internet Marketing, Small Business, Social Media | 5 Comments