Category Archives: SEO

How to Properly Use Anchor Text for SEO Purposes

Posted on February 24, 2011 by Brickmarketing

Anchor text is the visible text of a hyperlink on a webpage.  It’s used to describe a link and is a lot more pleasing to the eye than a long link included in the content.  However, anchor texts aren’t just … Continue reading →

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Want to be a Good SEO Client? Then get Educated!

Posted on February 17, 2011 by Brickmarketing

When you or the company that you work for decides to get into the SEO game there are a few things to consider.  Will you do it yourself?  Hire someone in house?  Or, hire a professional firm?  While a big … Continue reading →

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3 Ways to Completely Waste Your SEO Budget

Posted on February 15, 2011 by Addme

I’m not suggesting for one moment that it’s particularly wise to any of what I’m about to suggest. But in SEO, there are a lot of particularly “expensive mistakes,” taking place and it can be a little too easy to … Continue reading →

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SEO Best Practice: 5 Tips to Make Sure that Your Site is User Friendly

Posted on February 15, 2011 by Brickmarketing

Search engine optimization and web design often go hand in hand.  The success of a website really depends on both of these things working together.  In order for a website to be noticed by the search engines and by users … Continue reading →

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Optimization Tips for an E-Commerce Site

Posted on February 10, 2011 by Brickmarketing

While an e-commerce site may be set up differently than an informational site, it’s still important that they be built with search engine optimization in mind.  Products are the key element of an e-commerce site, but that doesn’t mean that … Continue reading →

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Content Development Tips for SEO

Posted on February 3, 2011 by Brickmarketing

When first implementing a search engine optimization campaign, there are lots of things to think about.  Who are you targeting?  Who is your competition? What kind of conversions are you looking for?  The answers to all of these questions will … Continue reading →

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Search Engine Optimization & Shopping Carts – eCommerce SEO

Posted on January 24, 2011 by Addme

Did you know that your choice of ecommerce shopping cart is critical to the success of your online business? It’s true. The search engine optimization of the shopping cart you use, and in particular, the way that the shopping cart … Continue reading →

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YouTube Search Engine Optimization

Posted on January 20, 2011 by Addme

YouTube Search Engine Optimization – Why YouTube Should be Included in Online Marketing YouTube has gained popularity as a public video sharing website. It is easily the most convenient medium of sharing videos with your peers. However, this is not … Continue reading →

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Anchor Text, SEO and Search Engines

Posted on December 14, 2010 by Addme

One of the most powerful ways of leveraging search terms within your website copy is by using anchor text. What is anchor text you ask? Anchor text is the words that link through to a webpage from another webpage. The … Continue reading →

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Optimizing Your Website XML Site Map

Posted on December 9, 2010 by Addme

Search engine optimization is perhaps one of the most talked about online industries these days. If you’re still learning the ins and outs of SEO, the one thing you shouldn’t leave out is the role of site map SEO.   … Continue reading →

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