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Category Archives: Email Marketing
3 Must-Have Features For Email Marketing
First there was direct mail marketing, but as soon as the Internet came into popular use it was only a matter of time before email marketing became a force to be reckoned with in the online world. Despite a rough … Continue reading
Posted in Email Marketing, Uncategorized
Tagged email marketing, emailing, online marketing
11 Comments
50 All-Time Great Retail Email Subject Lines
Here at VerticalResponse we’re always being asked things like, “What is the best day to send email?”, “What are the real email marketing secrets?” and “What are great subject lines?”. I decided to focus this post on that last one, … Continue reading
Posted in Email Marketing
Tagged great retail subject lines, retail email marketing, subject lines
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29 Ways to Collect Email Addresses for Your Business
There are a ton of ways to get people to sign up for your email marketing offers. I’ve put together a list for you to read, so you know all of the ways you can be growing your list. Put … Continue reading
Use Buttons instead of Links and Increase Your Clicks
There has been some research around whether using “buttons” on your website and in your email marketing campaigns as a call-to-action instead of words with links drives more clicks. It’s one of those things that every company really has to … Continue reading
Posted in Email Marketing
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11 Email Marketing Terms You Need to Know
As an email service provider we are constantly throwing around terms that sometimes our customers may or may not know. So I decided to pick 11 email marketing terms and give you the low down on what they mean. Don’t be … Continue reading
Make Email Auto Responders Work
Now here’s a thought and it was jogged by an email I received just this morning. I’ve complained about email auto responder once before, though I think this was over Twitter. The reason being that when we shoot out our … Continue reading
Posted in Email Marketing
Tagged addme, auto responder, email, email marketing, newsletters, subscriber
3 Comments
Is Email Marketing Dead?
Over the past 10 years email marketing has been an effective way of delivering a message directly to a selected audience. Over time however other seemingly more measurable channels have become available. And email marketing (in my mind) has fallen … Continue reading
Posted in Email Marketing
Tagged campaign, click through rates, delivery, email marketing, metrics, open rate
5 Comments
Simple Creative Content Ideas For Your Newsletters and Blog Posts
From time to time even the best minds (yes including mine) can hit a creative brick wall, making it difficult to find topics for blog posts and newsletters. In response to this I (with the help of my friends at … Continue reading
Posted in Email Marketing
Tagged email marketing, newsletter topics, verticalresponse
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