Category Archives: Email Marketing

The Economics of Marketing By Email

Marketing by email has been arguably one of the most successful promotional strategies of recent times, and one that continues to drive results for business and organizations across sectors. It is a low-cost method of reaching out to individuals en … Continue reading

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Optimizing your Email Marketing Strategy

The number of businesses that now choose to conduct their marketing online has risen exponentially. Most businesses now operate a website and / or mailing list, and those who don’t will find themselves missing out on a huge share of … Continue reading

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The Best Strategies for Email Marketing

If you own a business, you know that traditional marketing can get very expensive over time. Not only do you have to print marketing materials, you also have to invest in customized envelopes, stamps, and even names and addresses. While … Continue reading

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Top 4 Best Practices For Doing Email Newsletters

While there’s no doubt that you almost certainly need some sort of email newsletter to promote a site, blog, product or service online, there’s a great deal of nervousness and hand-wringing as to how it should be done. The reason … Continue reading

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3 Must-Have Features For Email Marketing

First there was direct mail marketing, but as soon as the Internet came into popular use it was only a matter of time before email marketing became a force to be reckoned with in the online world. Despite a rough … Continue reading

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50 All-Time Great Retail Email Subject Lines

Here at VerticalResponse we’re always being asked things like, “What is the best day to send email?”, “What are the real email marketing secrets?” and “What are great subject lines?”. cialis from india I decided to focus this post on … Continue reading

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29 Ways to Collect Email Addresses for Your Business

There are a ton of ways to get people to sign up for your email marketing offers. http://www.cotawa.org.au/2015/04/buy-prednisone/ I’ve put together a list for you to read, so you know all of the ways you can be growing your list. … Continue reading

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Use Buttons instead of Links and Increase Your Clicks

There has been some research around whether using “buttons” on your website and in your email marketing campaigns as a call-to-action instead of words with links drives more clicks. It’s one of those things that every company really has to … Continue reading

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Test Your Email Creative!

Like you, each morning I sit down at the desk, wherever it may be and start sifting through my emails. Although I manage to keep spam at a minimum, some do get through, most are pretty awful, but some are … Continue reading

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Make Email Auto Responders Work

Now here’s a thought and it was jogged by an email I received just this morning. I’ve complained about email auto responder once before, though I think this was over Twitter. The reason being that when we shoot out our … Continue reading

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