Category Archives: Content Strategy

5 Easy Ways to Improve Your Website’s Legibility

Websites that make their customers work to read them are not the best way to get business. Minuscule fonts, text in colors that make it hard to see against the background color, and lines that are piled on top of … Continue reading

Posted in Content Strategy, User Experience, Web Design | 6 Comments

Smart Tactics for Increasing Blog Traffic

1. Cover topics that require attention Every niche has particular questions that are frequently asked, but rarely have conclusive answers. Whereas this recommendation can be helpful for most content based sites, it is particularly applicable with blogs. Invest the effort … Continue reading

Posted in Blogging, Content Strategy, Data & Analytics | 16 Comments

5 Sites That Pay You to Write

Getting paid for writing can be a great way to earn your keeps while working from home. There are a multitude of websites and services online that pay you for writing articles and content. Some are revenue based and others … Continue reading

Posted in Content Strategy, Make Money | 1 Comment

Copywriting Techniques for the Web

Copywriting for the web has similarities to print copywriting, such as informational newspaper articles or a novel written for leisure purposes.  The goal of both web copywriting and print copywriting is to provide good, quality content that readers find interesting … Continue reading

Posted in Content Strategy | 1 Comment

5 Steps to a Successful Website

1: Create an Attention Grabbing Headline. When a visitor arrives at your website you only have a few seconds to grab there attention before they click the ‘back’ button and leave your site.  A clear headline that encourages your visitors … Continue reading

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5 Simple Steps to Article Writing and Promotion

Article writing is a powerful way to deliver a message (including sales related messages), to drive traffic and teach all in one hit!

Posted in Content Strategy, Internet Marketing | 4 Comments