Author Archives: Brick Marketing

About Brick Marketing

Brick Marketing is an SEO company that offers full service Boston SEO solutions and SEO trainings.

Is Your Website Worth The Optimization Effort?

Posted on April 29, 2011 by Brick Marketing

Search engine optimization takes time. You can’t simply “wing it”. In order to find success it’s important to develop a strategy that will be executed over the long term. SEO is ongoing. It never really “ends”. As long as the … Continue reading →

Posted in Internet Marketing | 4 Comments

Blog Content Writing Guidelines

Posted on April 26, 2011 by Brick Marketing

Content marketing, which is the creation and sharing of content to attract the attention of and engage current and potential clients and customers, is an important component of SEO. In addition to providing a target audience with relevant information, new … Continue reading →

Posted in Internet Marketing | 2 Comments

Tips for Conducting a Link Audit

Posted on April 22, 2011 by Brick Marketing

Once on-site optimization has been completed it’s time to start building relevant links pointing to a website. The first step to link building is to conduct a link audit to see what kinds of links have already been established. Many … Continue reading →

Posted in SEO | 1 Comment

Utilize SEO Keywords to Reinforce the Brand

Posted on April 20, 2011 by Brick Marketing

Keyword research is an important step in the SEO process that shouldn’t be overlooked. Before optimizing a web site and taking part in link building activities it’s important to understand how a target audience is searching. This is done by … Continue reading →

Posted in SEO | 1 Comment

Internet Marketing Consistency Is Key

Posted on April 13, 2011 by Brick Marketing

Think about how many websites there are out there. There’s lots of competition in the online space and that’s why it’s important for any website owner that is serious about getting leads and sales online to implement an internet marketing … Continue reading →

Posted in Internet Marketing | 1 Comment

A Diversified Link Building Approach Is Important For SEO

Posted on April 8, 2011 by Brick Marketing

Once a website has been optimized using targeted keywords the next step in a search engine optimization campaign is link building. While website domain age and trust factor into the search engine algorithm, one of the biggest ranking factors is … Continue reading →

Posted in SEO | 7 Comments

SEO Is Like Building a House

Posted on April 6, 2011 by Brick Marketing

Like building a house, SEO is a process. It’s not something that can be quickly done overnight. It can’t even be done in a few weeks. It takes time to build a strong SEO campaign that delivers results, just as … Continue reading →

Posted in SEO | 1 Comment

Web Design: Don’t Be Penny Wise Pound Foolish

Posted on March 22, 2011 by Brick Marketing

A company website is one of the most important promotional tools that any business has in its marketing arsenal.  In order to be successful in today’s business world, a website is a necessity.  People search for just about everything online.  … Continue reading →

Posted in Internet Marketing | 2 Comments

Tips for Writing Awesome Blog Posts

Posted on March 18, 2011 by Brick Marketing

Blog writing is a great online marketing strategy.  Blogs allow an individual or company to write in an informal way about topics that interest their target audience.  By updating a blog frequently with informative and engaging content, the author will … Continue reading →

Posted in Internet Marketing | 1 Comment

Be Proactive When It Comes to Online Reputation Management

Posted on March 3, 2011 by Brick Marketing

Online reputation management is extremely important.  It’s the practice of monitoring the reputation of a person, brand, or company on the Internet.  People tend to think that online reputation management begins when a company develops a bad online reputation.  However, … Continue reading →

Posted in Internet Marketing | 1 Comment