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Author Archives: Brickmarketing
Marketing Videos Don’t Need to Go Viral
When people think of content marketing, they tend to think primarily about text based content. But what about videos? They can be just as valuable a part of your content marketing as blog posts and articles are. After all, they … Continue reading
Local Search Optimization Tips
The number of people browsing the web and searching for information on a mobile device continues to increase over time. Eventually, the majority of cell phone users will be using smart phones. What are these people searching for? Mostly, they … Continue reading
Timing Is Everything in Online Marketing
Timing is everything in marketing, period. However the difference with online marketing is that all of the power is in our hands. Sure, you can purchase TV ads during a specific program or place radio spots during optimal morning and … Continue reading
The Importance of Inbound Marketing
Marketing can be separated into two categories, inbound and outbound. While these terms might be relatively new, the tactics involved have been around awhile, especially the outbound tactics. Outbound marketing is essentially traditional push marketing. Outbound marketing tactics include TV, … Continue reading
Should SEO Services Be Specialized?
SEO is an extremely important part of online marketing and it needs to be done well to compete. There are so many websites out there offering the same thing that you do, or something very similar and it’s easy to … Continue reading
The New Article Marketing
Article marketing has always been an important component of SEO link building campaigns. The strategy was always to write helpful articles and submit them to online article submission sites and document sharing sites to build links and increase the chances … Continue reading
How SEO Can Improve Your Online Reputation
A company reputation is a huge part of its overall brand, or how it is perceived amongst its stakeholders. A good reputation often leads to profitability and meaningful business relationships and partnerships, while a bad reputation can result in lost … Continue reading
B2B Online Content Marketing Promotion Strategies
Some website owners make the mistake of assuming that their “content” is what is included on their website. While this is certainly a part of it, there’s a whole lot more to it. At least, there should be anyway. B2B … Continue reading
Is Your Website Worth The Optimization Effort?
Search engine optimization takes time. You can’t simply “wing it”. In order to find success it’s important to develop a strategy that will be executed over the long term. SEO is ongoing. It never really “ends”. As long as the … Continue reading
Should You Disable Blog Comments on Your Blog?
Blogs have multiple purposes. They are a place for bloggers to share their thoughts and opinions in order to be viewed as a thought leader on a certain topic or within a certain industry. They have SEO benefits because the … Continue reading →